(also my first iPhone post!)
First day of the Body Shop warehouse sale at Suntec. Why do I keep forgetting lunch time is the absolute worst time to engage in such things?
Seasoned aunties in full gear (track shoes and backpacks) are streaming out with plain bags tightly secured with plastic fasteners. Two such specimens sit crosslegged against a railing beside me. They begin unloading their wares — jar after jar, bottle after bottle of lotions in all sorts of exotic fragrances, colours and consistencies. Then they pack them back in swift efficient movements into their backpacks.
The queue moved quickly. By the time I got in I was fully aware of the other snaking queue that led to the cashiers. No way I’m leaving now though. My hunter-gatherer instincts had already kicked in. I NEEDED to consume.
I had already noticed while queuing that the cashiers were quick to move the lines. There was a Caucasian man who looked like he had been clearing hundreds of bulky purchases for hours. But a quick swig of water was all he allowed himself to indulge in before signalling the next person over.
I like to think I start conservatively and slowly at sales. I take my time to access the overall space (one main room with tables lining three walls), the key zones where things are located (fragrances, body care, hair then makeup and specials in the centre) and other elements that may affect the hunt/harvest (prices do not reflect the usual prices). Call it my smart sale shopper technique. If you start out rationally, you’ll be less likely to lose your head and fall into buying traps.
1 hour and $135 later, I’m not sure if my technique is any good at all.
The first thing I put into my bag was a limited editiom ginger soufflé body cream for $12.90. Next up was the aloe vera body butter and bergamot lotion. Obviously I can’t get enough of body moisturisers.
The next thing I put in my bag was tea tree oil toner and concealer for $9.90 each. Two things I felt addressed my recent predicament of acne flare-ups.
After that though, I let myself slip into Emotional Acquisition mode. I started to look at things for their physical or emotional appeal- like that pretty makeup pouch (cos it was such a me print), a shimmery eye palette (cos I could give it to a colleague), a pedicure kit (cos right now I hate my feet) and two gift sets (cos I can give them away as Xmas gifts).
Looking back, I just felt compelled to get something because of all that time and effort I had already spent queuing to get in.
Whether my loot is going to be worth the while is something only time will tell. But I can already feel that tiny tinge of sickness spreading slowly through the back of my mind. You know, that affliction that brings down the best of shoppers ever so often. That thing called guilt.













